Branding website for luxury brand specializing in exclusively hand sewn designer shirts starting from 25,000
Scope of Work:
Brand Identity, Stationary & Website
The brand name “KAHJ” literally means a button-hole in Urdu. The buttonhole is the last step to finish the stitching of the shirt. Keeping the perfection until the last step of each handmade shirt the brand “KAHJ” was finalized.
The website is minimalistic keeping the fine details of each exclusively designed shirt in focus. The photo shoot was done on the vibrant forts of Rajasthan which boasts the fine architecture standing the test of time, just like the perfected shirts of Kahj. The royal elements are used along with a modern format for a truly contemporary feel, giving it a rich outlook.