Scope of Work:
Brand Identity, Brochure & Care-Tag
The company wanted branding exercise for the contemporary silver jewellery it sold.
To represent the fluidity and modernity the element of a round bird was used in the logo of the boutique.life. It is an open circle to signify the constantly expanding role of women in today’s world. The font chosen was sleek and used a bold colour combination of red and black to show the courage and freedom of modern women. The brochure was designed with neutral tones in a contrast to the beautiful stones used in jewellery.